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Users can be hesitant to fill out forms. That is why it is our goal as designers to make the process of filling out a form as easy as possible. Here we will share some techniques to help you understand how proper design can…

When searching for information about a business, you are very likely to get your answer within the search results. Whether you’re looking for the phone number for Starbucks Customer Service, the weather in Chicago, or…

[Part 6] In the last post we discussed advertising on social media to attain the broadest reach. Now, in the final part of this series, we are going to discuss the most difficult, and perhaps most important part of social…

[Part 5] In the last post we discussed how to include our audience in the conversation to expand our user engagement. Now we are going to discuss the benefits of paid advertising on social media.

[Part 4] In the last post we discussed how to properly utilize hashtags to grow your audience. Now we are going to learn how to interact and connect with our followers.

[Part 3] In the last post we discussed how to capture your audiences attention. Consistently post the right content at the right times. Now we are going to go over how to get our content in front of more people to grow our…

[Part 2] In the last post we discussed how to keep it simple. Pick a platform and learn the psychology of said platform in order to position your offering effectively. Now we are going to go over how to keep your audiences…

[Part 1] In this 6 part course we are going to go over the basic building blocks of social media marketing so that you will be better able to communicate with your audience and convert followers into customers.

Genesis Designs was founded in 2011 as a website design and development company. Our goal at the time was simple - help local small businesses get better websites at a cheaper rate. Over the last 7 years we have done exactly…