Meet your customers where they're at
Reach your customers in a whole new way
If you’re even a moderate internet user, chances are you’re accustomed to being inundated by social media posts and content. One of the biggest parts of any good digital marketing campaign is, of course, social media marketing.
Social media marketing strategies go hand-in-hand with a business’s overall digital marketing campaign. In fact, social media is proven to be one of the best and easiest ways to help your business grow. Whether you need to alert customers to an upcoming sale or promote an event or product your business is offering, social media can help you cultivate an active following, disseminate valuable information about your niche, and engage with your audience to turn follows and likes into solid conversions.
Our social media marketing services are made up of two parts - social media consulting and social media advertising. Both services can be utilized on their own, but when used together you get a social media marketing strategy that will amaze.
Social Media Consulting
Some businesses might think that just having a Facebook page or posting a couple tweets constitutes a solid approach to social media management, but these people are sorely mistaken. As a leading social media marketing agency in New York, Vessel knows the importance of, and science behind, developing an engaging and informative social media marketing strategy.
In order to position your offering effectively, you need a deep understanding of the psychology of the platform you're using. A post on Instagram won't work if it's just recycled fro m Facebook. Each platform speaks to its user in a different way, and you need to learn the language.
The social media consulting services we offer at Vessel can help companies that have established social media profiles and those who haven’t even opened an account on a social media platform yet - we make sure you get the social media consultation and advice tailored for exactly the position you’re in.
Social Media Advertising
Social media is one of the last places where advertisers can create ads that don’t “feel” like ads. Our social media advertising services help you generate immediate results on social media by connecting your products or services to thousands of people who may be interested in them.
One of the tactics we utilize is called retargeting. Retargeting takes the guess work out of targeting by letting you target customers that have already visited your website and have shown genuine interest in your products or services.
Social media advertising allows you to reach your maximum audience possible by allowing you to target by gender, language, location, age, and interests among others. No more paying for people who aren’t relevant. No more guessing, or slapping up a billboard and hoping the right people see it.
Our social media advertising services will allow you to leverage the most cost-effective and targeted form of advertising available today.
If your business doesn’t already have a strong social media presence and a solid strategy in place you are crippling your business’ potential. Contact us today for a free consultation and learn why now is the time to kick your social media marketing into high gear.
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